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In a recent podcast, my colleague Kevin Mullett talked about a common problem that many of our clients experience, which I’ll paraphrase as: We have 100 locations. Bob manages our Boston location. Sally manages our Sacramento location. On social...
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2 min read
In a recent episode of MarketSnare’s podcast, “The Multi-Location Marketing Show,” my co-host and I talked extensively about organic visibility.
1 min read
I’m sure you know the following quote by John Wanaker: “I know that half the money I spend on advertising is wasted. The trouble is, I don't know...
2 min read
In a recent podcast, I talked with my MarketSnare colleague Elliot Olson about various ways multi-location and local businesses can understand and...
2 min read
Local markets have specific marketing needs that are unique to them alone. This can be exhilarating for a marketer, there are many challenges to...
2 min read
Picture yourself as the new Chief Marketing Officer of a national brand that has 100 franchisees (or dealers, agents, locations, or other local...
3 min read
As a business with multiple locations spread across the region, you understand just how much of a logistical nightmare getting your marketing...
1 min read
Kevin Mullett, our Director of Visibility and Social Media, returns to the speaking circuit on February 27th for the 2019 Digital Summit Seattle...
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If Kevin Mullett, our director of social media and visibility, weren’t the humble guy he is, we’d have one heck of a time keeping him humble,...
1 min read
Our globe-trotting director of social media and visibility, Kevin Mullett, has accepted an invitation to speak this Thursday, June 11, 2015, at the 3...
