Blog Posts, News, and Information About Local Marketing

Welcome to the MarketSnare blog where we discuss the latest trends, tips, tactics, and best practices in multi-location, local marketing, and marketing automation. If you have the challenge of scaling your marketing efforts across tens to thousands of local markets, locations, agents, or representatives then you're in the right place!

We would love to hear from you! If you have multi-location local marketing questions or want to give us your take on the challenges and solutions you have experienced in scaling your local marketing efforts, please reach out to us. You can also join our local marketing at scale updates or connect with our multi-location marketing community on a number of social media channels.

MarketSnare Creator Helps Komets Hockey Team Win ECHL Website Award
The Fort Wayne Komets, a minor-league team in the East Coast Hockey League (ECHL) Network, recently won the ECHLs Website Award of Excellence. Pleased with its win, the Komets tweeted, Special THANKS to @cirrusabs.com for building us a website that just won the ECHL Website of the Year . Cirrus ABS, creator of MarketSnare, not only designed and built the site but also hosts it. Read More
06/30/2014
A Call For More Calls To Action
A Call For More Calls To Action
Does your content ask people for the sale? Does it ask for it early and often? Does it extend the proverbial hand to close the deal when complete? Unfortunately, I see ample examples of marketing and informational content that does a poor job of incorporating CTAs (calls to actions). Read More
05/23/2014
Organic vs. PPC: A False Choice For Local Visibility
Organic vs. PPC: A False Choice For Local Visibility
Multiple studies and surveys have shown that going after high search-engine visibility is one the most effective things a business can do to connect with qualified, motivated prospects and achieve its marketing goals. But how do you make sure your business is maximizing your search-engine visibility strategy? Read More
04/21/2014
Discovering New Content One Opportunity at a Time
Discovering New Content One Opportunity at a Time
Kevin Mullett revealed our Content Opportunity Report to the world to rave reviews not too long ago. Simply put, this report offers a way to evaluate opportunities for generating content across one or multiple marketing channels. It is an excellent planning tool that empowers chief marketing officers as well as other marketing and communications professionals to think through how they can achieve their content objectives before actually trying to assemble an editorial calendar. Read More
04/01/2014