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Paid Digital Marketing

The trick to utilizing local SEO trends in 2023

2 min read

10+ Local SEO Trends You Shouldn’t Overlook in 2023—Part 2

In Part 1 of this two-part series we shared five tips on how multi-location national brands can take advantage of trends in local SEO in 2023. Here...

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Understand and take on the rising costs of digital ads

2 min read

4 Strategies for Combating the Rising Costs of Digital Ads

A Business Insider analysis of digital ad costs from Q1-2021 and Q2-2021 comparing year-over-year costs for CPC (cost-per-click) and CPM (cost per...

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