Local SEO Trends for 2022, Part 1: Marketing Opportunities at the Local Level.

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Show Notes

Show Notes

In this episode, Matt Nickols (CEO of MarketSnare), Kevin Mullett (VP of Program Services at  MarketSnare), and Tim Flint (Principal and Strategist at Flint Analytics) explore various topics related to multi-location marketing, including: 

* How sometimes marketers who work in corporate head offices unfortunately don’t pay much attention to what’s happening at the local level.  

* If a few of your local businesses (e.g. local dealers in a national network of dealerships) are absolutely crushing it with great digital ads and organic visibility, how do you replicate that at scale? 

* The pros and cons of allowing a local business (which is just one part of an overall multi-location business) to manage its own website. 

* How the MarketSnare platform empowers businesses to build and manage dozens (or hundreds!) of localized websites that are unique, have local relevance, and build authority in local markets.

* The importance of creating truly local customer buying experiences.

* How the “Only Local Tickets” brand has various individual websites that cater only to various cities/regions, such as the “Only Indy Tickets” website for Indianapolis, the “Only Fort Wayne Tickets” website, the “Only Miami Tickets” website, and more. 

Thanks to our guests! 

Connect with Tim Flint: https://www.linkedin.com/in/timothyflint/ 

Learn more about Flint Analytics: https://flintanalytics.com/ 

Connect with Kevin Mullett: https://www.linkedin.com/in/kevinmullett/ 

Learn more about how MarketSnare helps businesses succeed at digital marketing: https://www.marketsnare.com.

Be sure to subscribe to “The Multi-Location Marketing Show.” In our podcast, co-hosts Matt and Eilliot will share stories that empower marketers to take control of local websites, listings, reviews, social media, lead nurturing, and digital ads that deliver unrivaled results in each local market. 

Connect and follow! 

* Matt Nickols: https://www.linkedin.com/in/mattnickols.

* Elliot Olson: https://www.linkedin.com/in/elliotmolson

* https://www.linkedin.com/company/marketsnare/about

* https://twitter.com/marketsnare.  

* https://www.facebook.com/MarketSnare

MarketSnare’s local marketing automation platform empowers marketers to efficiently scale local marketing programs across many locations through unique centralized tools & services designed for multi-location businesses. Take control of local websites, listings, reviews, social media, lead nurturing, & digital ads to create marketing programs that deliver unrivaled results in each local market: https://www.marketsnare.com

This episode was produced by Story On Media & Marketing: https://www.successwithstories.com


  • Matthew Nickols
    Matthew Nickols
    Matthew Nickols, Founder and CEO of MarketSnare, is a veteran of the digital marketing industry with more than 25 years experience. As chief strategist and consultant, Matthew has worked with SMBs to Fortune100 companies across multiple industries. For the past decade, his focus has been on increasing effectivity, improving ROI, and maximizing efficiency of multi-location marketing programs.
  • Elliot Olson
    Elliot Olson
    Elliot Olson, our host and a passionate professional for business growth, works with leaders and teams supporting them in local marketing and customer experience. For the past three years he’s helped multi-location marketers navigate the challenges of deploying and managing local marketing programs.