Relevant local content is one of the most challenging types of content to write, whether you’re a family-owned single-location business or a multi-national corporation with physical locations all around the globe. The sad truth is that our experience with this challenge reveals it to be more of a resource challenge than a content challenge. Continue reading
When agencies and customers we work with bring innovative ideas to the table, it makes me so happy. We’re always looking for sharp, new ways that our clients can use MarketSnare to deliver a truly localized experience for their visitors. What frustrates me is when they have a great idea but it is difficult to execute.
One recent project involved an agency with a customer who wanted to set up a network of local websites Continue reading